Here is a round up in writing news from around the web…
7 Unusual Signs on the Path to a Breakthrough
It’s easy to envision that other people’s paths (career or otherwise) are somehow smoother than yours. Have you ever had thoughts like that? Notions that everyone else who has some form of success achieved it by taking smart, consecutive steps that always led them forward, while you: Take two […]
Click here to view original web page at www.copyblogger.com
When Getting Your Teeth Kicked In Is A Good Thing
Here’s some hard advice I’ll bet you haven’t heard before: Mentors who are active and successful in the real world…
I do my best to give the students in the SWS a taste of what worked for me, back in the days when I was desperate (with zero alternative plans if I failed at this copywriting gig) to learn the tricks of the trade.
In my first days with every real mentor I’ve ever had (notably Jay Abraham and Gary Halbert) I had my teeth metaphorically kicked in.It was humiliating, humbling, and almost cruel. None of those guys had any time to waste with someone who couldn’t take the pressure of working in the entrepreneurial war zone. Here’s just two small pieces of advice that raises eyebrows with some students:
First: Read copiously, and put what you learn to the test immediately.
And Second: Here’s my best advice for copywriters:
… and great writers write with consequences.
Click here to view original web page at www.john-carlton.com
How to Avoid Overwhelm and Launch Your Freelance Career
The Internet has made some things about building a freelance career as a writer a lot easier. You can investigate what a magazine has recently written, for instance. Or find an editor on LinkedIn. But in other ways, our Information Age has caused problems for writers. I know because I keep hearing comments from new freelance writers like this:
“There’s so much to know and the world of freelance writing is rapidly changing. I feel so behind and don’t know how I’ll ever catch up. Can you help?”
Wondering if can really jump in and build a freelance career as a writer, even though you don’t know everything right now? I do have a tip on that.
Click here to view original web page at www.makealivingwriting.com
The Growth Hacking Cheat Sheet for Beginners
Growth hacking is the mother of all marketing buzzwords. You’ve probably seen it in articles online touting that “growth hacking” as the primary way to succeed.And that’s the problem:
Marketers use the term “growth hacking” so much that it has become impossible to define or narrow down.
But despite this, real growth hacking beyond the buzzword is critical to taking a company from ten users to ten million. Sean Ellis is the inventor of the term “growth hacker” and the founder and CEO of GrowthHackers.com.
In a blog post that Sean published back in 2010, he wrote that a growth hacker is “a person whose true north is growth. Everything they do is scrutinized by its potential impact on scalable growth.” Growth hacking can come in many shapes, sizes, and approaches. Let’s recap. Here are the key points about what exactly goes into growth hacking:
How to avoid research overwhelm
Here’s the first in a series of posts on how to research your next writing project. In it you’ll discover:
Content Mills Make You Vomit? Remedies for a Healthy Writing Income
You scan through all the low-paying work in the content mills, and it makes you feel sick. Spend much time in the content mills, and you’ll soon feel the need to wash your hands, lather up with hand sanitizer, and spray your computer with Lysol, or you’ll spew disgust all over the place. It’s not a healthy place to find clients or make a living writing.
If you want to be a successful freelance writer, you can’t hang around the content mills. It’s a toxic environment that will siphon creativity, confidence, your bank account…and make you feel like blowing chunks. I interviewed three other writers and asked them how they make mega moolah without using content mills or job boards. Not surprisingly, their answers shared a few common threads. If you’re sick of content mills, dose up on these healthy writing income remedies:
Click here to view original web page at www.makealivingwriting.com
How to tell if your copy is any good
You’ve just finished writing something. It reads well to you. There are lines that have you nodding in appreciation. But you’re not the target audience.So will the copy work? This checklist will help you review the copy objectively, so you can see if the words on screen or page will result in reader action.
Click here to view original web page at www.procopywriters.co.uk
How I Learned to Love (Ruthless) Editing
I love editing. It is, by far, my most favorite part of writing.Most writers seem to have a tenuous relationship with editing. And I get it: Becoming a serious editor, one who can pinpoint deep weaknesses in a piece of writing, is hard. Especially when that piece of writing is yours.Although editing can sometimes feel heartless, it’s one of a writer’s most powerful tools. By embracing a practice of “Ruthless Editing,” you can actually become a more creative, productive, and empathetic writer. Now, I’ve learned, to be a good writer you have to be both an artist and a craftsman, both a moody, brooding poet and a ruthless, cunning killer.Every piece of writing needs to have a goal.Balancing prolific writing and solid editing…
Click here to view original web page at feeds.copyblogger.com
Want More Traffic? Deindex Your Pages. Here’s Why
Most people are worried about how to get Google to index their pages, not deindex them. In fact, most folks try and avoid getting deindexed like the plague. If you’re trying to increase your authority on search engine results pages, it can be tempting to index as many pages on your website as possible. And most of the time, it works. But this might not always help you get the most amount of traffic possible.
However, it can actually be more helpful for your rankings to keep some of your site’s pages out of a search engine’s index. This directs traffic to relevant pages instead and keeps unimportant pages from coming up when users search for content on your site using Google. Here’s why (and how) you should deindex your pages to get more traffic.
Click here to view original web page at blog.kissmetrics.com
Who Are You Writing For? (Really?)
Far, far better to write something simple. No. Make that devastatingly simple. Something that your reader “gets” without even having to “understand”.
“I bet you’ve sat in the pub some nights or chatted on a forum, moaning about cowboys who waltz in, charge a stupidly low price and then muck up the job.” It isn’t a particularly “clever” line. But what it is, what it does, is talk to the reader in their own language. Now that’s smart.
Click here to view original web page at www.copywritingacademy.co.uk